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April 2012

Facebook Credits: The Future of Game Profits

Gamification is at the core of much of what is going into business systems today. It is a concept of taking structures from successful game concepts like World of Warcraft and Farmville and applying them to tasks that people would rather not do. It is forming the basis of systems that require behavioral change to work. At the core of Gamification are reward structures based on games and at the core of rewards may be some form of currency like Facebook Credits that can be used to acquire something the user wants. (more…)

Rob Enderle in Casual/Social / Business / Contributed /
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February 2012

How App TV will Disrupt the Game Industry – Part 2

As an industry, video games are at an inflection point as economic, technological and social trends are coming together to disrupt the way we develop, sell and build games. These trends will remake the console business in ways both expected and unexpected. (more…)

Chris Ulm in Casual/Social / Business / Contributed /
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February 2012

How App TV will Disrupt the Game Industry

Chris Ulm, CEO of Appy Entertainment, looks ahead to the transition of App Store-style, bite-sized entertainment consumption to the living room.   (more…)

Chris Ulm in Casual/Social / Business / Contributed /
Brian Balfour
August 2011

Raising Money for Charity is a Smart Virtual Goods Strategy

When an earthquake struck Haiti in January 2010, many organizations rallied around the cause and started to raise money for relief efforts. The social game industry also joined in, giving birth to the concept of the “charity virtual good”. (more…)

Brian Balfour in Casual/Social / Business / Contributed /
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August 2011

Global VC Forecast: Sunny in Emerging Markets

A survey of investors found broadly bullish expectations for VC activity over the next five years in emerging economies in China, Brazil and India, but a much grimmer outlook for the US and parts of Europe.  Meanwhile, in an upbeat sign at least for the near term, US quarterly data showed that 2010 VC deals are on pace to beat last year’s tally. (more…)

Meelad Sadat in Casual/Social / Business / Contributed /
virtual goods
February 2011

Strategies for Virtual Goods Price Benchmarks

The last time you boarded an airline, you made your way down to your airplane, and plopped down in the seat next to a person who reached the same destination, on the same flight, receiving the same service you did. She may have paid way less money than you did.   (more…)

Eric Gonzalez in Casual/Social / Business / Contributed /

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