A Different kind of AR/VR Forecast

This month we are featuring an op-ed from Mark Morrison of USens.  No pun intended, but I haven’t seen any ARVR revenue forecasts that remind me of reality yet. I have a great deal of respect for all of the players in both the augmented reality and virtual reality industries, specifically those who have been researching and […]

Best Practices for Developer Relations

When building any large-scale product that provisions software access (via APIs and SDKs), invariably questions about how to support developers arise. Most large-scale software development projects require some form of formal developer support, so it’s not surprising we’re seeing the establishment and growth of well-thought-out developer relations programs. Generally speaking, it’s wise to plan for […]

Market Spend 2015: AR/VR Investment Totals Over $1 Billion

Augmented and virtual reality are the new hotness, as VCs and corporates get in on the act. While Facebook’s multi-billion dollar acquisition of Oculus got everyone’s attention early last year, it’s only in the last 12 months that investments accelerated. Augmented/virtual tech, real investments There was a slow trickle of AR/VR investments from 2006 until […]